Introducing the Social Media Pitch
In honor of the Social Media Release and how it apparently is going to change public relations as we know it, I offer the following glimpse into our not-so-distant future: the Social Media Pitch Call.
Reporter: “Newsroom.”
PR Pro: “Hey, ‘sup.”
Reporter: “Umm, I’m working on deadline. Who’s this?”
PR Pro: “It’s Brian from Aay PR. So how’s the news biz treating ya?”
Reporter: “Circulation is down, I could get laid off any day and the public hates us, thanks for asking. Do you have a point? I’m really busy.”
PR Pro: “I feel you, dude, no worries. I just wanted to engage in some conversation and be authentic. Pretty cool, right?”
Reporter: “Pretty annoying, actually. I gotta go…”
PR Pro: “Okay, but if you have some time, like whenever, you gotta check out my client’s new product. It’s very Web 2.0.”
Reporter: “What’s it called?”
PR Pro: “Nothing yet, we’re going to let the users name it. We’ve set up a Wiki though.”
Reporter: “Well, what does the product do?”
PR Pro: “Whatever you want it to do. It’s completely user-generated.”
Reporter: “Okayyy…so how do I find out more about it if you can’t tell me?”
PR Pro: “I really should let you find the information organically. But if you want, you can subscribe to our del.icio.us page, and if you have questions, just start your own blog, post your questions, then tag them on del.icio.us with our special tags and we will find them via our xml feed. Then it’s just a matter of you subscribing to our feed via RSS and voila, you’re golden!”
Reporter: “I have another idea. How about you put together a few paragraphs about the product, include some features and specs, and provide a link to a web site where I can get more details.”
PR Pro: “That sounds awesome! What do you call that?”
Reporter: “A ‘press release.’ You create it with something called a ‘word processing’ program.”
PR Pro: “Never heard of it, sounds new.”
Reporter: “Oh yeah, it’s very Web 3.0.”
PR Pro: “That rocks! Now if I only knew how to write…”
RAOTFLMAO funny!
E'yep. Everything old is new again!
Mike
Posted by: Mike Driehorst | November 07, 2006 at 07:08 PM
YESSS!! He shoots, he scores.
Posted by: Susan Getgood | November 08, 2006 at 08:27 AM
S'up!
Am I allowed to snigger?
Posted by: Sarah Stimson | November 13, 2006 at 02:40 PM